Welcome to Ffocee.
Ffocee began with curiosity — a fascination with coffee as a never-ending journey of discovery. Over time, that curiosity softened into something quieter: presence, connection, and respect for the land and the people behind every cup.
Behind Ffocee is Jana — a roaster, a mother, and someone who believes small moments matter.
I believe everything happens for a reason, that mistakes teach us, and that growth often comes quietly. Coffee became my vessel — not just to share flavour, but to slow down, connect, and remind people (myself included) that everyday moments can hold meaning.
What is behind the brand name FFOCEE?
The name Ffocee came from a small, ordinary moment.
One morning, my two-year-old tried to say “coffee” for the first time and proudly said “Ffocee.” We kept it.
It reminds me that the most meaningful things often come from simple, imperfect moments — just like coffee itself.
Values & sustainability
Ffocee works with producers who care deeply for the land and their craft. Coffee is roasted in small batches, with attention and respect at every step.
We support sustainability in practical ways — including partnering with Trees That Count and donating 1% of sales to native tree planting in New Zealand.
It’s not about perfection. It’s about doing what we can, consistently and thoughtfully.